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  Brand New You
by Valerie Sokolosky - Jul, 2011
It’s not your imagination - the job market is more demanding, more competitive and more challenging. So what makes you different and more valuable than everyone else who does what you do? Where is your additional edge, above and beyond the traditional things on your resume? It’s your authentic personal brand. You ARE your “brand,” whether you consciously manage it or not. Now more than ever, by not managing it, you are deny...
 
  HOW YOUR PERSONAL BRAND HELPS YOU STAND OUT IN A CROWD
by Valerie Sokolosky - Jul, 2011
It’s a jungle out there…and there are no signs of change any time soon. On the employment front, there were 1.5 job seekers for every available position before the “Great Recession” of 2007. Today, there are six candidates for every job To survive in our current economy, you have to differentiate yourself. In your last business meeting, networking opportunity or job interview, what impression did you make? Did others...
 
  Should you ditch the cover letter?
by Hallie Crawford - Jul, 2011
In this day and age with technology and instant communication at our finger tips, people pay less attention to details and the little things that create a final product. This is especially true in the current job market. People begin to skip steps and slack off on things such as resumes. I recently read this article from FOX Business news, "How to Write the Perfect Cover Letter." First impressions are critical, especially d...
 
  5 REASONS JOBSEEKERS SHOULD USE TWITTER
by Teena Rose - Jun, 2011
Think Twitter is a joke? Some say yes. There are great reasons for taking Twitter seriously, however, especially when one considers it a new job-search tool that hasn’t been fully tapped. Currently other job-search methods [posting your resume with job boards and emailing your resume to recruiters], what we might call traditional job-search techniques, are continuously eroding in effectiveness. In order to fully understand...
 
  5 REASONS WHY RECRUITERS ARE USING TWITTER FOR RECRUITMENT — AND WHY JOBSEEKERS SHOULD TAKE NOTICE!
by Teena Rose - Jun, 2011
#1 Twitter is free; and with the cost of business sometimes being a hefty burden, even recruitment firms can’t resist the charms of a no-cost, useful online tool. For recruiters seeing a decline in assignments, free services such as Twitter can offer needed relief to a weighed-down operating budget. For jobseekers: Twitter is free, even to Jane and Joe Jobseeker. If recruiters are using Twitter to attract ideal job candida...
 
  HOW TO GET BEYOND THE GATEKEEPERS WHILE JOB HUNTING
by Teena Rose - Jun, 2011
Getting beyond the gatekeepers can be one of the most challenging for jobseekers. Gatekeepers can be those most obvious, such as administrative or personal assistants to the company’s hiring managers, department heads, and executives. But, gatekeepers can be those in less obvious roles as well, such as assistant managers, supervisors, engineers, and so on. Your first thought might be that only those within some sort of sup...
 
  Why Your Email Address Matters
by Caitlin McNally - Jun, 2011
You may have just updated your resume, fine-tuned your cover letter and discovered that the job of your dreams was recently posted online. You plan to reply to this job with the perfect email that will present yourself as a true professional. To accomplish this, you double and triple-check your email message, resume, and cover letter for spelling and grammar mistakes. No doubt, perfecting every last detail in your email res...
 
  Executive Job Hunting? You'll Need more Than a Resume
by Laura Smith-Proulx - Jun, 2011
If you’re an executive planning your next career move, it might intrigue you to learn that you’ll be judged by more than just your resume during your job search. In other words, a full resume is not necessarily the best fit for each interviewer or contact. Surprised? You’ll find that recruiters, company owners, Boards of Directors, and other hiring decision-makers often look at your experience through a series of interv...
 
  Prepare in advance for the job that may come knocking
by Miriam Salpeter - Jun, 2011
Last week, a prospective client contacted me. He was thinking about solidifying his “personal brand” and thought he could use some help firming up his job search plans. We spoke briefly, I explained how I could help him identify the stories that would relate and appeal to his target audience and how I could teach him to propagate those stories via social media. I agreed to outline a strategy/proposal while he interviewed other...
 
  The Future of Recruiting 2015-2020: Six Key Major Trends to Consider
by Lou Adler - Jun, 2011
Technology, especially the use of advanced business networking tools, in combination with state-of-the-art Internet marketing techniques, are fundamentally changing the face of recruiting as we once knew it. Surprisingly, most major U.S. corporations are still moving too slowly to take full advantage of these important changes. Worse, many are actually fighting or are oblivious to these changes. As you know, we’re now work...
 
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