Social media has quickly become a valuable tool for businesses to stay connected and relevant with customers and clients. The advancement in rapid technology also creates potential pratfalls for those using it. Brandon Chesnutt, Social Media Director for Identity, describes to Tim Muma how many businesses misuse social media. He explains how failing to utilize it or using it incorrectly can have lasting negative effects. He...

The world of social media and instant connectivity has created a tremendous opportunity for businesses to interact with their customers and clients quickly with relevant materials. Stacey Miller, Senior Social Media Community Manager for Vocus, talks to Tim Muma about the importance and effectiveness of newsjacking, also known as real-time marketing. Stacey shares examples of excellent utilization of newsjacking, as well as...

As technology advances, digital advertising is becoming increasingly popular. OnCall Interactive was started by Matthew Maday in his college days, and it grew into an award-winning digital agency in Chicago, Illinois. Join host Cady Chesney to find out what it takes to start a digital agency, where the funds come from, and what you can do to start your very own digital agency.

The world of social media can be overwhelming. With so many networks to choose from, how is a business supposed to know which network is the right one for their needs? Cady Chesney sits down with Lisa Braziel, Strategy Director from Ignite Social Media, to determine what businesses need to do to make this challenging decision.

With an increasing amount of "hacktivists" (e.g. Anonymous) staging cyber attacks against small businesses, large corporations, and even countries, the demand for protection against these kinds of attacks are growing. We're with freelance journalist, John Patrick Pullen, who has been featured in Entrepreneur, Fortune, Men's Journal, and Wired to discuss what steps small businesses can take to protect against cyber attacks,...

In our increasingly digital word, businesses are looking to develop strategies for optimizing their presence on social media. However, with a growing number of social media channels and different ways to use these channels, developing an effective strategy can be difficult. Cady Chesney sits down with Rick Stoner, Social Media Strategist at Bader Rutter and Associates, to talk about where businesses should start with social...

The technology world is built by numerous individuals that specialize in the many different languages of computer code - and it's booming. But how does a person go about breaking into the notoriously selective I.T. world? Cady Chesney sits down with Oliver Pugh, Information Systems Director at Healthcare Business Insights, to find out how he became successful in the technology world.

These days the chatter about online communities is all about quality over quantity or engagement over likes. How does a business get their followers to engage with their brand? Cady Chesney sits down with Rachel Fell, Milwaukee Community Manager and Marketing Director at Yelp, to talk about how businesses can build an engaged online community.

For years, tweetups have been used as a way to bring people together to share new ideas, products, and to network. In this episode of Technically Speaking, Courtney Omernick sits down with Jabril Faraj from SOSH to talk about what a tweetup is and its advantages for job seekers and businesses.

Courtney Omernick sits down with Susan Gunelius, president and CEO of Keysplash Creative, about how businesses can create and manage a blog. Yahoo released a study in May that indicates 81% of U.S. online consumers trust information and advice from blogs. And with that, companies that blog have 97% more inbound links. Yahoo also stated that by the end of 2013, 128 million people in the US will be blog readers.