Primary Posting Location : City | Boston | Primary Posting Location : State/Province | MA | Primary Posting Location : Postal Code | 02101 | Primary Posting Location : Country | US | Requisition ID | 2024-431679 | Position Type | Full Time | Category | Category Management, Insights and Planning | Minimum | USD $115,000.00/Yr. | Maximum | USD $150,000.00/Yr. |
Brand Engagement Strategy Director
Job description:
AMP, a full-service marketing agency is looking for a multidisciplinary brand engagement strategist with proven experience at building brands, crafting disruptive creative briefs and designing consumer journeys to help deliver breakthrough creative campaigns for clients while also ensuring that the most contextual messages are experienced at the right place and time.
The right candidate will bring a modern approach to designing connected experiences for brands by converging the divergent paths that consumers take today to discover, consider, engage and commit to a brand.
What we offer:
Qualifications:
This role requires at least 7-8 years of experience either in a traditional brand strategy role or a comms strategy role at an advertising agency. Please note that candidates who have not worked for a considerable time in the strategy department will not be considered. The position requires the person to be:
A student of culture and technological platforms, and perspectives on how they guide and shape consumer perceptions and actions.
Responsibilities:
Strategic Planning:
Connections Planning:
Job Will Remain Open Until Filled
The Company is one of North America's leading sales and marketing agencies specializing in outsourced sales, merchandising, category management and marketing services to manufacturers, suppliers and producers of food products and consumer packaged goods. The Company services a variety of trade channels including grocery, mass merchandise, specialty, convenience, drug, dollar, club, hardware, consumer electronics and home centers. We bridge the gap between manufacturers and retailers, providing consumers access to the best products available in the marketplace today.
Position Summary
The Director Strategic Planning is to contribute at a senior level to the strategic planning partnership between internal client service and creative and assigned clients. The role of the Director, Strategic Planning, is to identify opportunities, help solidify objectives, apply analysis and develop insights for key businesses as assigned. They are also responsible for the supervision and professional development of strategic planning team associates. The goal of the Director is to build a strategic voice within the agency /client team through a higher level of strategic abilities.
Essential Job Duties and Responsibilities
Supervisory Responsibilities
Direct Reports
Hires, retains, trains, coaches, guides, directs, and develops direct reports using company-wide processes, tools and resources
Indirect Reports
May delegate work of others and provide guidance, direction and mentoring to indirect reports
Travel and/or Driving Requirements
Minimum Qualifications
The following are the minimum job-related qualifications which an individual needs in order to successfully perform the essential duties and responsibilities of the job
Education Level: (Required) Bachelor's Degree or equivalent experience
Field of Study/Area of Experience: Business, Marketing, Communications or equivalent job-related experience
Skills, Knowledge and Abilities
Environmental & Physical Requirements
Office / Sedentary Requirements
Incumbent must be able to perform the essential functions of the job. Work is performed primarily in an office environment. Typically requires the ability to sit for extended periods of time (66%+ each day), ability to hear the telephone, ability to enter data on a computer and may also require the ability to lift up to 10 pounds.
Additional Information Regarding The Company Job Duties and Job Descriptions
Job duties include additional responsibilities as assigned by one's supervisor or other manager related to the position/department. This job description is meant to describe the general nature and level of work being performed; it is not intended to be construed as an exhaustive list of all responsibilities, duties and skills required for the position. The Company reserves the right at any time with or without notice to alter or change job responsibilities, reassign or transfer job position or assign additional job responsibilities, subject to applicable law. The Company shall provide reasonable accommodations of known disabilities to enable a qualified applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.
The above statements are intended to describe the general nature and level of work being performed by people assigned to this position. They are not intended to be an exhaustive list of all responsibilities, duties and skills required of associates so classified.
The Company is committed to providing equal opportunity in all employment practices without regard to age, race, color, national origin, sex, sexual orientation, religion, physical or mental disability, or any other category protected by law. As part of this commitment, the Company shall provide reasonable accommodations of known disabilities to enable an applicant or employee to apply for employment, perform the essential functions of the job, or enjoy the benefits and privileges of employment as required by the law.